welcome to your Business Booster

The Bits & Pretzels Startup Exhibition is your breeding ground for success:
Network, showcase and grow.
Apply now

THE HEART OF BITS & PRETZELS

At Bits & Pretzels, our mission is rooted in one belief:

Enable founders to shape a better future in Europe.

At the center of this (and literally also at the center of our event) is our Startup Exhibition. 500 m² to present your business to Europe’s leading experts in the startup ecosystem.

Your Kickstart
for Growth

From an exhibition booth to impressive success! Join the top-list of companies, that have
been boosted by exhibiting at Bits & Pretzels in their early days:
Exhibited in
2019
Capital raised
€700m
Exhibited in
2022
Capital raised
€170m
Exhibited in
2019
Capital raised
€58m
Exhibited in
2023
Capital raised
€41m
Exhibited in
2022
Capital raised
€870m
Exhibited in
2023
Capital raised
€28m
Exhibited in
2023
Capital raised
€17m
Exhibited in
2022
Capital raised
€85.7m
Exhibited in
2019
Capital raised
€230m
Exhibited in
2022
Capital raised
€98m
Exhibited in
2022
Capital raised
€115m
Exhibited in
2023
Capital raised
€13m
Exhibited in
2023
Capital raised
€17.2m
Exhibited in
2019
Capital raised
€510m
Exhibited in
2022
Capital raised
€49.3m

What our previous exhibitors
have to say

“When Personio was still young we exhibited three times. Going out and speaking to potential clients and talents was key for our growth ”.

Hanno Renner
Co-founder & CEO, Personio

“Bits & Pretzels was planned and structured so well. We didn’t feel overwhelmed, tired, or anything like that at any moment—we were simply experiencing experiences”.

Gjore Lazarov
Co-founder, Moxelle/Worwise

“I would recommend everyone to try it out not just once, but for 2, 3, 4 years to also build up a certain network within the event.”

Frederik Schroeder
Senior Account Manager, Tidely

“I really liked the atmosphere. Even though we were doing business, there was some art all around - people dancing, singing, and playing music”.

Lucilla Crosta
CEO, Edulai/Smarthink

“We're attending the Bits & Pretzels Startup Exhibition because we have a physical product, and we want to see peoples 'light bulbs' turn on above their heads, when they try our product and see how amazing it is.”

Deniz Ficicioglu
CEO & Founder, Betta F!sh

let’s check the numbers

250+

startups exhibit every year

21,000

Founder - Investor Meetings

3,6bn

raised after
Bits24

71%

of attendees are Decision makers

2,000+

iNVESTORS

1 IN 4

aTTENDEES IS A STARTUP INVESTOR

how to become an exhibiting Startup

Our Startup Exhibition is internationally known for it’s top notch quality. Therefore you can not just buy your booth, but need to go through an application process, where our team selects this year’s handpicked attendees.

Step 1

Check our criteria to see if it's a match, then choose the exhibition package that suits you best.

Step 2

Fill out the application form down below.

Step 3

Our team will manually screen each application.

Step 4

Once approved, you'll receive a confirmation and can buy your Startup Exhibition Package.

Choose your startup exhibition package

Eligibility Criteria:

Your business model is scalable

You have an MVP or an existing product

Your startup was founded in 2015 or later

Your startup has less than 100 employees

Your startup has raised less than 20 million € in cumulative equity funding

Please note: This opportunity is not offered to professional service based companies or consultancies.
Conference tickets included
Tickets may not be shared between employees or others during the event. Each ticket is valid for use by a single individual only.
One time price
Prices excl. VAT
Branded booth
Days to exhibit
Bits & Pretzels has two conference days. Depending on the exhibition package you will have an exhibition booth for either one or both conference days.
Online & offline logo exposure
HD display & floor stand
Listing in the Startup Book
The Startup Book is a comprehensive list of data on exhibiting startups provided to 2,000+ attending investors

Early Bird Offer*

SAVE €570
Classic
Apply Now
Free three-day Startup Tickets
Tickets may not be shared between employees or others during the event. Each ticket is valid for use by a single individual only.
3
On time price
Prices excl. VAT
€1,377 *
€1,947
Branded booth
Days to exhibit
Bits & Pretzels has two conference days. Depending on the exhibition package you will have an exhibition booth for either one or both conference days.
1
Online & offline logo exposure
HD display & floor stand
Listing in the Startup Book
Growth
Apply now
Free three-day Startup Tickets
Tickets may not be shared between employees or others during the event. Each ticket is valid for use by a single individual only.
4
On time price
Prices excl. VAT
€2,800
Branded booth
Days to exhibit
Bits & Pretzels has two conference days. Depending on the exhibition package you will have an exhibition booth for either one or both conference days.
1
Online & offline logo exposure
HD display & floor stand
Listing in the Startup Book
Rocket
Apply now
Free three-day Startup Tickets
Tickets may not be shared between employees or others during the event. Each ticket is valid for use by a single individual only.
4
On time price
Prices excl. VAT
€5,500
Branded booth
Days to exhibit
Bits & Pretzels has two conference days. Depending on the exhibition package you will have an exhibition booth for either one or both conference days.
2
Online & offline logo exposure
HD display & floor stand
Listing in the Startup Book

* This offer is only available for a limited time and amount

Unsure which package is the right one for your startup? Please reach out to exhibition@bitsandpretzels.com

Apply to The startup Exhibition

FAQ

Why should my startup exhibit?
What is included in the Startup Exhibition Packages?
Why do I need to apply?
Who is eligible to apply for the Startup Exhibition?
How do I apply for the Startup Exhibition?
I’m not sure which Startup Exhibition Package to choose. Who do I contact?
I have already purchased tickets. What should I do next?
When and how will participants be selected?
What happens after being selected?
When and how will I be informed about the exhibition day?
How will my startup's brand be integrated at the event?

What booth do i get?

An area of 2m x 1.6m with a branded table awaits you in the prime exhibit zone, ready for any promotional materials and prototypes you need to show.